Biggest Entrepreneurial Asset: Marketing Coach

from my old blog: Saturday, August 25, 2007 What is it that an entrepreneur needs help with the most once their service or product is developed? I’ve found that it’s marketing–getting their baby out the door. It took me 10 years of helping business owners … READ FULL POST

Marketing Issues That Reduce Earning Potential

from my old blog: Monday, August 27, 2007 Having started my career as a musician, then an actor, director & stage manager, it took a debilitating car accident to get me into marketing. I’d always managed businesses during school so thought I’d finally use what … READ FULL POST

Sell Your Difference, Stand Out

from my old blog: Thursday, August 30, 2007 It takes years to deeply gain insight into our differences, our positioning & our branding in business. There are actual stages a business undergoes in this evolution. 1. We launch our company and want to be everything … READ FULL POST

Is Publicity All It’s Cracked Up to Be?

from my old blog: Tuesday, September 4, 2007 Again I got a call to do some publicity for a colleague’s client. Why? Because often people think marketing is just publicity, that getting your name in print will create that tipping point to make a company … READ FULL POST

When You Need Help Right Now: a Marketing Coach!

from my old blog: 2006 I’ve noticed that a Marketing Coach is most helpful when someone needs an answer RIGHT NOW and can respond when they’re stuck on an issue. One of my clients, a massage therapist, is opening a new wellness center expanding her … READ FULL POST