"Nail your brand positioning to radically improve revenues."
Learn What Your Clients Deeply Value About Your Business so you can promote that.
(Hint: 97% of the time it's not what you presume!)
For CEO's, business leaders, entrepreneurs & marketing directors:
Improve your sales by understanding how your company is perceived, how it's unique in the marketplace—discover your "positioning".
Gain insight into how clients deeply value your business - and what else they may value from your company that you're not promoting. This package enables your clients to tell us what they won't tell you. That way, we can help you strengthen your business and clarify your positioning (your unique differences that set your company apart) so you can increase earnings and attract the best clients for your business.
Let's discuss your goal before you purchase.
It's not a burden to your clients. They want you to know.
(After all, Knowledge is Bliss)
Information you can use
[Allison interviewed CEO’s of large corporations to strategically create a brochure convincing media, politicians and other members of the value of the organization.] “The information has been invaluable and a real eye-opener.” – Mary Jaeger, [former] Executive Director, North Bay Council
IT'S ALL ABOUT TRUST
We've conducted hundreds of interviews in our work for for ABC-TV, interviewing CEO's at Autodesk, Fireman's Fund, Lucasfilm, celebrities, politicians and hard working individuals in a variety of businesses and roles. We take excellent care of your clients during interviews, who often tell us how much they appreciated the opportunity to share their insight. We analyze the information to bring you this valuable reconnaissance in a thoughtful, caring consultation.
What would you most like to know about how your clients perceive or value your business? Contact us to discuss exactly how this works for you!
Define Branding the Smart Way: Learn What Your Clients Value.
“I hired Allison to clarify the value my clients perceive from my business and to reveal ways my work could be enhanced. I didn’t want to ask my clients certain questions myself that might be perceived as self-serving, yet I wanted those answers.
I didn’t want to burden my busy clients by asking [myself].
Allison’s experience and comfortable manner put me at ease. She is a skilled interviewer and it was extremely valuable to have a written transcript of the interviews.
Plus she gave me a few clear strategies for implementation.” – Barbara Bouchet, Contact Point, Executive & Leadership Coaching
“‘Knowledge is Bliss’ was extremely helpful and useful to my business. I was surprised by some of the information gathered. It helped me to re-focus my business on an everyday basis. I made a few subtle changes in my ‘style’ since the debrief, and I now feel more in control of the direction my company is taking. I don’t have to wonder what my clients think of me and my company anymore!”– Rick Binger, RBD Creative Services, San Francisco
“Incredible, measurable value that just keeps on building!
That’s my experience with this business evaluation: surprising insights, truly understanding my company’s positioning, collecting pages and pages of testimonial quotes from clients that I have been able to use for years in my advertising and collateral materials.
My esteem climbed as did my team image. All that for a very affordable investment in the ‘Knowledge is Bliss’ package.”– Cherie Carter, Carter Designs