Marketing & Communications Agency
WHAT IS MARKETING?
Successful marketing is an integrated system of strategies, tools, tactics, pricing, outreach and everything that helps your market find you. This blog contains examples of a few strategies and tactics.
That’s why you’ll see a vast assortment of information in this blog.
Our services offer comprehensive solutions . . .
Allison Bliss, Director of Oakland Marketing Agency “Allison Bliss Consulting” offers visitors articles, tips, and tools for both established businesses (over 10 years) and entrepreneurs to help them increase profits, save time and grow business.
The agency’s Marketing & Communications Services offer customized projects with teams of specialists. Our affordable and high value marketing services and programs range from Social Media to video, SEO, writing, design and more – all in one agency affording you time and money savings.
After all, ignorance is expensive, but “Knowledge is Bliss.“
Contact Allison Bliss Consulting for details, estimates or service. 510-879-7600
Walks With Bliss Signups
WALKS FOR BUSINESS CEO’S, ENTREPRENEURS, OR LEADERS Consultant Brainstorming: Pivot Your Business: Find Other Income +20 For those who must abandon their business during shelter-in-place orders. Yes! We’ll keep 6 feet apart on our walk! WALKS FOR EMPLOYEES WORKING AT HOME: SHELTER-IN-PLACE SANITY … READ FULL POST
Group Walks
Leadership or Business Teams Solve your organization’s quest and build consensus with ease, while trained facilitators unify your group’s ideas. Bring us your objective, challenge or goal. Typical Group Achievements in a 2 hour consultative walk, which are tailored to fulfill your needs: … READ FULL POST
The Value You’re Missing
Small businesses often don’t understand the vast time & cost saving value of full service companies, mistakenly believing specialization is crucial. Tony Robbins comments; “Most people have been in their profession so long …they only know how to perform in the industry as it is. … READ FULL POST
How I made $420K from my website
It’s true. I really did. I’ll tell you how below. I know you’ll be suspicious of this. You should!! That is exactly why I’m posting this. I want entrepreneurs and CEO’s to get the deeper truth. As entrepreneurs, we like to find things out ourselves … READ FULL POST
Labyrinth Tours
“Mindful, Mythical and the Preposterous: Experiential Learning of Labyrinths” Labyrinths are found in every country on our planet. Thought to be an archetypal symbol of transformation, they can open participants to the great mysteries of life. In the Oakland hills, there are 11 labyrinths outside in … READ FULL POST
Publicity: Getting the Word Out
Reprising article reprint from 2002 because it’s still relevant for companies who are just launching publicity campaigns for the first time. More “how to” tips for publicity. For support or customized help, contact us. … READ FULL POST
Bernstein’s “America” Caps Irony of “Vice”
If you’re going to see the extraordinary film Vice, you’ve just got to first revisit the number America in West Side Story (staged 1957). I was shocked by its sad relevancy to our current (racist) immigration strife and urban displacement, ironically set to uptempo, cheery music. … READ FULL POST
Portfolio Print – A Few Samples
THIS DESIGNED MATERIAL IS IN PRINT, NOT ONLINE (for various reasons). This is for content sampling only. OUR PORTFOLIO with many more (print) materials and hundreds more content examples can be viewed upon request. Brand & Content Samples UCSF Asthma Research Brochure The purpose was … READ FULL POST
Dialing For Dollars
I’m reprising this decades old article because it’s still very relevant . . . When I worked in the film & TV industry, we landed jobs by calling all of our colleagues to let them know we were available. I particularly remember the location scouts who … READ FULL POST
Wildflower Walk in Roberts Regional Park
Allison co-led a wildflower walk in Oakland’s Roberts Regional Park on April 30,2016 for a private group. Thanks to Jenny Rieger of Columbine Landscaping for sharing her vast knowledge on medicinal & Native tribes’ uses of plants – and helping us identify several of the 3 … READ FULL POST
Print Design – A Few Examples
Ask to see our hard copy portfolio to touch and open these print design book & brochure examples. Have your own style? Sure! We can do that, too! … READ FULL POST
Client Experience/Film & Video
Do we deliver? Don’t take our word for it. Here are comments from a few film/video clients: “Because you bring an expertise in marketing strategy, you were able to provide some finishing touches to my script prior to the actual production. Your award-winning … READ FULL POST
Reclaiming the Lost Art of Walking
May is National Walking month in the UK. In honor of that, here’s a terrific article on “Reclaiming The Lost Art of Walking” by By Finlo Rohrer of the BBC News Magazine. Online it’s titled; “The slow death of purposeless walking”. I love that the story furthers my experience … READ FULL POST
Resume Allison Bliss
Marketing Communications Resume: Allison Bliss Media, and Events Specialist Marketing Director, Marketing Communications, … READ FULL POST
Brand Example
Branding is more than cute logos and taglines. It’s sometimes about building a new company or industry. Here’s one example from our collection: As a pioneer in promoting and bringing the Holistic Health Network to California in the 90’s (before the internet), Allison educated and … READ FULL POST
Benefit Concert for Social Justice Collaborative
One of our great joys in life is helping clients doing worthy work for our world. Towards that end, here’s my press release on the Oct. 4, 2015 benefit concert presented by the Social Justice Collaborative. Show you care – have fun – do good – … READ FULL POST