Bernstein’s “America” Caps Irony of “Vice”

If you’re going to see the extraordinary film Vice, you’ve just got to first revisit the number America in West Side Story (staged 1957). I was shocked by its sad relevancy to our current (racist) immigration strife and urban displacement, ironically set to uptempo, cheery music. … READ FULL POST

Center for Aesthetic Dentistry

Dr. J. Bellen, of the Center for Aesthetic Dentistry worked with Allison’s marketing agency to re-frame his general dental practice into an exclusive  cosmetic practice. As Creative Director, Allison’s design and photography teams developed web and promotional materials that allowed the Center to simplify the services offered, … READ FULL POST

Schulberg MediaWorks – Ad Agency

As an Agency Producer, Allison produced successful infomercial campaigns for broadcast television aligning her experience in entertainment with marketing in this unique media form for SMW. Allison handled creative development of television production, product treatments, concepts, and project planning with clients and contributed to preparation and … READ FULL POST

EnterChange – Outplacement Firm

As the firm’s consulting Marketing Director, Allison developed marketing strategy for Bay Area offices of this outplacement firm with the CEO’s mission of putting this company ‘on the map’.In addition to strategy, she supervised complete  implementation, local branding for multiple offices, intra-office communications, conceptualized and … READ FULL POST