I just had to share this as my absolute favorite ‘newsletter’ from my hilarious CPA. Steven Axelrod (415/864-1828). Wouldn’t it be nice if we call could give advice made simple just like this? My sorry attempt is below Steven’s. Please share yours, too.
Tax Newsletter – January 2010
PART 1: NEW FEDERAL AND STATE LAW CHANGES(not necessarily in order of importance)
ENCHANCED FIRST-TIME HOMEBUYER CREDIT – EXCELLENT
EXCLUSION FOR UNEMPLOYMENT COMPENSATION – GOOD
MAKING WORK PAY AND GOVERNMENT RETIREE CREDITS:
MAKING WORK PAY CREDIT – GOOD
ECONOMIC RECOVERY PAYMENT – EXCELLENT
GOVERNMENT RETIREE CREDIT – VERY GOOD
SALES TAX ON NEW CARS – GOOD
AMERICAN OPPORTUNITY CREDIT (formerly the hope credit) – EXCELLENT
RESIDENTIAL ENERGY CREDITS:
NON-BUSINESS ENERGY PROPERTY CREDIT – EXCELLENT
RESIDENTAL ENERGY EFFICIENT PROPERTY CREDIT – EXCELLENT
CALIFORNIA NEW JOBS CREDIT – VERY GOOD.
CALIFORNIA DEPENDENT CREDIT REDUCED – VERY BAD (but only in CA)
IRS COBRA PREMIUM SUBSIDY – NOT GOOD
CA ‘– USE TAX’ FILING REQUIREMENTS FOR BUSINESS – BAD
NEW REVENUE RULINGS AND REVENUE PROCEDURES DETAILING TAX BENEFITS AND PROCEDURES TO VICTIMS OF PONZI SCHEMES – EXCELLENT
NEW CALIFORNIA MAXIMUM TAX RATE FOR INDIVIDUALS WITH TAXABLE INCOMES OF $1 MILLION OR LESS – BAD
NEW CA ESTIMATED TAX REQUIREMENTS (FORM 5805) – NEUTRAL
CASH FOR CLUNKERS – GOOD AND BAD
MORTGAGE INTEREST UPDATE – GOOD AND BAD
CA IOUs – (my opinion.) BAD
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OK, let me try this with a few marketing ideas:
WEBSITE: good only if you promote and optimize it.
SOCIAL MEDIA: bad. we all hate twitter. but darn, it’s really good for outreach.
DIRECT MAIL: good if done right, not spammy
SALES: good. People mostly fear sales just because it’s not done authentically.
OK, your turn! Give us your best wisdom. After all, knowledge is bliss.