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Tips to find one’s true differentiation or “positioning” in your market: how you’re different than your competitors. This is a completely new method for solving that quest.
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from my old blog: Thursday, August 30, 2007 It takes years to deeply gain insight into our differences, our positioning & our branding in business. There are actual stages a business undergoes in this evolution. 1. We launch our company and want to be everything … READ FULL POST