Marketing & Communications Agency
Allison Bliss, Director of Oakland Marketing Agency “Allison Bliss Consulting” offers Marketing & Communications Services with teams of specialists. Our affordable and high-value marketing services and programs range from Social Media to video, SEO, writing, design and more – all in one agency affording you time and money savings.
After all, ignorance is expensive, but “Knowledge is Bliss.“
When You Need Help Right Now: a Marketing Coach!
from my old blog: 2006 I’ve noticed that a Marketing Coach is most helpful when someone needs an answer RIGHT NOW and can respond when they’re stuck on an issue. One of my clients, a massage therapist, is opening a new wellness center expanding her … READ FULL POST
An easy shopping cart, ecommerce marketing tip
from my old blog: Tuesday, September 18, 2007 Often I find clients completely confused about ecommerce and shopping carts. They want to know if the steps of the purchase need to be built onto their own site, not always grasping that it’s all built on … READ FULL POST
Is Word of Mouth All You Need?
from my old blog: Saturday, October 13, 2007 “I get all my business from word of mouth”. That’s what I hear so often from business owners who just aren’t telling the truth. Well, not the whole truth, anyway. In fact, while word of mouth is … READ FULL POST
Making a Sale is a Simple Process
from my old blog: Tuesday, November 13, 2007 To many businesses, the process of a sales campaign is still such a mystery. I thought I’d try to clarify it a bit in this article: https://allisonbliss.sitedistrict.com/newsletter/archives/sales-a-simple-process.htm. Here’s a tip: for businesses that sell services, it’s critically … READ FULL POST
Building a list of Great Potential Clients
from my old blog: Monday, January 7, 2008 (I’d add social media to this list now in 2009) One of the hardest marketing chores for many businesses is building a list of great ‘target prospects’ or potential clients to whom one wants to sell one’s … READ FULL POST
Marketing is Like Dating
from my old blog: Thursday, March 27, 2008 Marketing like Dating? Is it really crazy? Don’t you want to attract the relationships that are truly right for your business just the same as in your personal life? If we’d apply the lessons we learned from … READ FULL POST
Great Ad Campaigns Aren’t Enough
from my old blog: Saturday, April 5, 2008 I just read that Kaiser, the behemoth healthcare association in California, only signed up 100,000 new members last year. And that despite their fabulous ad campaign about ‘thriving’ using Allison Janney to voice over clever scripts about … READ FULL POST
“Green your business for better earnings”
from my old blog: Sunday, April 13, 2008 81% of consumers prefer to purchase from companies with a ‘green focus’. Don’t you prefer to do business with those kinds of companies? Of course, that concern is so top of mind for most of us now … READ FULL POST
Email Communications are Faltering
from my old blog: Tuesday, August 5, 2008 We all know that our tendency to open email from those we don’t know has lessened over the years. Here’s a study from Jupiter Research showing an alarming fact: “22% of e-mail users said they use social … READ FULL POST
Every Entrepreneur's Dilemma
Friday, August 8, 2008 Twenty years in business and I still find myself in the ‘entrepreneur’s dilemma’ – I have the time to make changes to my website, but not the money. Or when I have money pouring in, I’ve no time to improve my … READ FULL POST
How Our Spirit Affects Our Marketing
from my old blog: Wednesday, September 24, 2008 I think I’ve found the ‘real’ secret to marketing: it’s about clarifying exactly what we offer and who we really want to attract, NOT just how many dollars we want to earn. In fact, earnings are not … READ FULL POST
“The Feminine Business Model?”
from my old blog: Sunday, October 26, 2008 I wonder if this radical shift in our economy recently can force us to shift our business models a bit? My colleague, Sasha Sabbeth, a Leadership Soul CoachTM in the Bay Area, recently suggested some of the … READ FULL POST
Is it Slow or Do You Just Suck? Tips from a Marketing Coach
from my old blog: Tuesday, December 2, 2008 I love this hilarious email from a national organization in my industry (below). It’s how we all feel in a recession even though few will admit it: are we just untalented, unworthy of success, offer products or … READ FULL POST
Using Drugs Supports War
from our old blog: Thursday, December 11, 2008 I was inspired to share this beautiful ‘marketing message’ written by my friend Claudia Ruiz, a popular blogger for Columbia’s national newspaper. Claudia has educated me a bit about how drugs have ruined her beautiful country (part … READ FULL POST
Best Time of Year to Reach New Clients
Here are a few seasonal marketing tips to kick start your business: Early Fall and January are 2 of the best times to launch new marketing initiatives for outreach to new clients, or introduce … READ FULL POST
“Chocolate Changes the World”
from my old blog: Wednesday, February 4, 2009 In case you’re wondering how to express your love on Valentine’s day: Love is chocolate. Just ask the Buddhist monks who make Intentional Chocolate™. Intentional Chocolate™ is focused on shifting the way humans relate to food by … READ FULL POST
In Person Connections vs. Social Media?
from my old blog: Friday, July 31, 2009 WHAT IS YOUR EXPERIENCE? What is your experience on the value of Social Media to your company (linked in, twitter, facebook, etc.)? I’ll share a tally of what I deduce from people’s responses here if you participate. … READ FULL POST
Make Social Media Work
You can either make social media work for you, or spend days of wasted time trying to figure it out.I chose the latter til I really focussed on it. I used to laugh at all the time people spent tweetting & chirping useless information until … READ FULL POST
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