Marketing as we know it is over. Done. Finito. People the world over are bored and spammed to the brink of tears. But there is good news: There’s a better way to connect with precisely those you wish to reach . . . and it … READ FULL POST
There is a special “help” gene in people who are brave enough to run service businesses. These businesses come in all sizes and flavors, from auto repair to psychotherapy, teaching to dentistry, financial wizards to farmers. GIFT FOR SERVICE BUSINESSES In honor of service … READ FULL POST
In the decades I’ve helped clients build businesses, I find that issues of self-confidence, trust, deservability, self-worth, fear of rejection or conflict, and feeling like a fraud cloud the ability of many, many leaders to succeed. Leaders in business often have great services or products … READ FULL POST
Thanks to Cindy King of Social Media Examiner for this terrific guest post. ♦♦♦ Do you want to know the secrets to successful blogging? Of course the best blogs are built on top of outstanding content. This draws readers in and keeps them engaged. … READ FULL POST
The oversimplified answer to managing your marketing time is to pick strategies that fit the goals of your business. Strategies are different for those in business under 5 years (generally growth mode), 5-10 years (refinement of service, marketing, operations and finance) and over 10 years … READ FULL POST
Why does a company need a business plan if they’re already in business? I’m asked this question by clients, students and business owners almost daily. Honestly, you don’t need a plan if you: Know where you’re going and you’re achieving all you want or earning … READ FULL POST
With our endless ‘to do’ lists, it’s sometimes critically important to be reminded why we started our businesses, what our higher goals are besides just generating income – how to shoot for the moon! In fact, that’s why we created our “Walk with Bliss: Idea … READ FULL POST
Just this tiny bit of knowledge should protect you from one of those smarmy emails about SEO (search engine optimization – or getting top of Google). . . If you’ve received a “personal” email from someone saying they noticed your website wasn’t top of Google … READ FULL POST
Our agency’s media partner Susan Harrow — a respected media coach & PR expert — has helped her clients appear on… * The Oprah Winfrey Show * 60 Minutes * CNN * Good Morning America * Larry King Live * and tons more… Susan herself … READ FULL POST