Branding is more than cute logos and taglines. It’s sometimes about building a new company or industry. Here’s one example from our collection: As a pioneer in promoting and bringing the Holistic Health Network to California in the 90’s (before the internet), Allison educated … READ FULL POST
When to use ads, when advertising is not advised, how broadcast ads work, with demo of what makes these print & online ad examples work for Munchery & Here Comes The Guide.
READ FULL POSTThroughout history people have known “Solvatur Ambulando: It’s solved by walking”. This post looks at some of the concepts and perceptions about why we solve problems walking.
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Here’s a holiday gift with lasting value. . . not an app or one click program but a time tested tactic that brings results far faster! Enjoy~ Allison
Handled correctly, Informational Interviews have benefited several of my clients with increased sales, higher profits or landing ideal jobs created just for them!
READ FULL POSTsharing this hilarious (yet very real) post by Dharmesh Shah on “Things Entrepreneurs never Confess to Their VCs”.
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It’s heartbreaking to hear incorrect beliefs from truly worthy business owners because it costs them big bucks. Yet many of us have fallen into this trap.
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how to market business that offers multiple services, save months of time and thousands of dollars. Our holiday gift to readers.
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Ultimately, the reason for business is to serve our communities while also making a profit for the owner to keep the business flourishing. If our businesses are connected, we know what matters to our community. It’s just good marketing sense. It feels disingenuous when companies flaunt their support, … READ FULL POST
How to use Facebook for Professionals who have been afraid to ask techy questions. Covers recent updates on Facebook for advanced users as well as common questions from those not super familiar with Facebook or Social Media.
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